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Penn Momentum


Announcing Momentum 2020: The Power of Penn Women, a three-day conference on October 2-4, 2020, celebrating the power of Penn women. Dr. Gutmann and honorary chair Andrea Mitchell invite you to join us on campus as alumnae of all backgrounds and generations gather to learn, connect, and share how we are making an impact in our communities and the world. 

We sincerely appreciate all of the Penn alumnae who have given their time to this project, which is truly one from the heart. http://www.pennmomentum2020.com #powerofpennwomen #momentum2020

Nov 18, 2019

Mona Bijoor C98, WG05, is a partner at King Circle Capital LLC, an investment and advisory firm, where she has holdings in real estate, franchises, start-ups, and online businesses. Mona is also the founder of JOOR, the premier online global B2B marketplace for wholesale buying that directly connects brands and retailers.

Mona’s experience as a brand consultant for the fashion industry and within buying departments for global retailers inspired her to create JOOR in 2010 to solve some of the incredible challenges and time constraints she encountered during her career. By 2016, she had grown the company to process over $10 billion in gross merchandise value. Based in New York City, Mona expanded to offices in Los Angeles, London, Paris, Milan, Sydney, and Melbourne, increasing the team to one hundred employees worldwide. Clients include Neiman Marcus, Harrods, Michael Kors, and Kate Spade. While at JOOR, Mona was recognized by Crain’s 40 under 40 and Wharton’s 40 under 40, as well as receiving the Big Apple Entrepreneur of the Year Award. She is the author of Startups and Downs, The Secrets of Resilient Entrepreneurs and a frequent contributor to TechCrunch, Entrepreneur, and Thrive Global.

Mona earned a BA from the University of Pennsylvania and an MBA from the Wharton School of Business. She currently lives in Brooklyn with her husband and two daughters.